The Rules of Contagion: Why Things Spread - and Why They Stop, Adam Kucharski music & pop culture The richest eight people control

The richest eight people control more wealth than the poorest half of the world combined

letting you show off

a camping trip in the Southwest

or are they victims of a sinister double murder

With the help of journalist Mikael Blomkvist and his researchers at Millennium magazine

The Rules of Contagion: Why Things Spread - and Why They Stop, Adam Kucharski music & pop culture The richest eight people controlFrom ideas and infections to financial crises and "fake news," why the science of outbreaks is the science of modern life. These days, whenever anything spreads, whether it's a YouTube fad or a political rumor, we say it went viral. But how does virality actually work? In The Rules of Contagion, epidemiologist Adam Kucharski explores topics including gun violence, online manipulation, and, of course, outbreaks of disease to show how much we get wrong